Questionnaires for my target market

To research into my target market, I used a series of different methods. The first method I used was to give out questionnaires to the age range I have mentioned for my target market and gave it out to a sample of 10 people. This is a draft of the questions I have given out:

[Please click here to view]

Here are a few of the ones i got given back:

The variety of answers:

Do you regularly buy a magazine?

Yes 8 No 2

If yes, how often?

Daily 0 Weekly 5 Monthly 3 Other 2

Genres of magazine purchased:

Fashion 4 Sport 1 Technology 1 Gossip 2 Other 1

What name do you prefer for a music magazine?

Saint 6 Muse 4 The Beat 0 Other 0

What different aspects of a magazine draws you towards it?

• The fonts and colours
• The cover
• Genre
• Images on the front
• Design throughout the magazine
• The tidiness
• The models

What tends to put you off buying a magazine?

• Horrible layout
• Price
• The busyness of the pages
• Tacky design
• Content which is irrelavant to my interests
• Bad Colour scheme
• Amateur look
• Adverts
• Boring articles
• Colourless, boring
• Bad presentation
• Too focused on one topic
• Too repetitive

What colours would you expect if you were to buy a music magazine?

• Bold colours
• Retro colours
• Bright colours
• Blacks, dark colours but with vibrant colours (majority of vote)